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The 24 best birthday gifts for her in 2025

It’s your special lady’s birthday, and while she may claim that she doesn’t want or need anything, I highly recommend getting her a little something so she feels celebrated. No matter if she’s a friend, partner, mother or aunt, she’ll definitely appreciate that you went out of your way to think of her. But if you’re fresh out of ideas (I know the feeling), then shop from this list of the best birthday gifts for her, ranging in price, personalization and sentiment.

Quick Overview

Right now, you might be shopping for your girlfriend or wife. A few weeks from now, it might be your mom or mother-in-law’s birthday (or Mother’s Day!). Needless to say, I don’t know which woman you’re trying to spoil this time around. Here’s what I do know: gifts — yep, I research and write about gift ideas for a living, so I have a good handle on what people actually want to receive. This list includes a little bit of everything: Amazon bestsellers, expert-tested picks, buzzy new releases and personal favorites that I’ve either given or received.

If she needs a moment to herself, go with self-care staples like sheet masks and tea samplers. Or if she has a sweet tooth, then an ice cream maker is a kitchen must-have (and, let’s face it, another form of self-care). Keep scrolling for even more gifts for women that run the gamut from fashion to tech and beyond.

Shop birthday gifts for her by category:

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Update, April 22, 2025: We checked all product prices and availability.

Best birthday gifts for her under $25

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Tea Forte

It’s not just about aesthetics; Tea Forte’s signature pyramid tea bags are packed with whole-leaf tea leaves, ensuring bold flavor from the first sip to the last. This 10-piece gift set comes with a mix of black, green and herbal teas in floral and fruity blends, so she can cater her cup to her mood.

$22 at Amazon

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Amazon

Nearly 26,000 Amazon shoppers have given these cushioned slides a five-star rating — including our Deputy Commerce Editor Izabella Zaydenberg. She gushes that they’re on par with her Hoka sneakers, so much so that she could “probably run a marathon in them; they’re that pillowy.”

$24 at Amazon

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Amazon

Ask any beauty expert (including our own, Jennifer Romolini) and they’ll tell you snail mucin is a skin savior of sorts. This slimy — yep, you read that right — serum claims to hydrate dull skin, reduce fine lines and strengthen the skin barrier. But instead of handing her a bottle of slime, give her this pack of 10 face masks to slowly introduce her to this K-beauty powerhouse.

$22 at Amazon

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Uncommon Goods

One step forward, one step closer to understanding the woman she was destined to be. Pick up a pair of scalloped crew socks in her birth flower to remind her to embrace her natural beauty — from head to toe.

$14 at Uncommon Goods

Best birthday gifts for her under $50

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Amazon

These Lululemon-like leggings are a favorite among Amazon shoppers, so our Deals Writer Britt Ross gave them a whirl and found that they “checked off all the right boxes when it came to comfort, support, aesthetics and — for me, at least — fit.” Choose from 29 colors, everything from a trusty black to a pastel pink for when she wants to stand out from the pack.

$25 at Amazon

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Amazon

The design of this cosmetic bag is simple in theory, but it’s a real time-saver for the girl on the go. Lay out everything at once, then pull the drawstring to cinch the bag closed. “This is the perfect size to fit a full face worth of makeup products without being bulgy or bulky,” a frequent traveler (and five-star reviewer) raved.

$30 at Amazon

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Sephora

Perfume is personal, but if you’re set on giving her a fragrance then offer up plenty of options and let her make the final say. Here, she’ll be able to sample seven floral fragrances in rollerball form. Give it as a standalone gift or tell her that you’ll buy a full-size of her favorite once she’s tried them all.

$46 at Sephora

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Amazon

It can feel risky to rely on a single gift to express what’s in your heart. A gift basket full of self-care goodies, on the other hand, is a safe bet. This one is stuffed with cozy socks, tea, a calming candle and a mug, perfect for the person who needs a breather (and since it arrives within two days with Prime, you’ll be able to breathe a sigh of relief, too).

$33 at Amazon

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Amazon

Quilted shoulder bags aren’t going anywhere, anytime soon. While there are certainly some pricier options that shall not be named, this nylon one from Amazon has the same look without the steep price tag. It also arrives within two days with Prime — name something better. I’ll wait.

$30 at Amazon

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Quince

Because if she’s gonna wear her Apple Watch 24/7, then she might as well swap out her strap from time to time. Opt for one of these calfskin leather bands, available in cognac, navy, black and a range of trendy hues, so she can switch up her style for more formal occasions or whenever she’s tired of the same old, same old.

$30 at Quince

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Uncommon Goods

Bring the pollinators straight to her garden with this wind chime. Perfect for gardeners and non-gardeners alike, it’ll play sweet, sweet music when the bees catch a breeze — er, buzz.

$32 at Uncommon Goods

Best birthday gifts for her under $100

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Amazon

If she’s an AirPods user, then she knows the pain (dramatic, I know) of wanting to watch movies on the plane’s seatback TV only to realize it’s incompatible with her wireless earbuds. That ends now, thanks to you (and, well, Twelve South). This pocket-size transmitter lets her listen when Bluetooth isn’t available on a plane, at the gym or in a boat. There are two models, but take a tip from our Executive Tech Editor Rick Broida’s review and splash out on the Pro, so two people can pair simultaneously.

$55 at Amazon

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Amazon

Nothing tops a little treat after a long day — and ice cream is, perhaps, the sweetest of treats. Instead of shelling out for the store-bought stuff, she can churn her own with this top-rated ice cream maker. Just throw in the ingredients and get up to two quarts of ice cream in less than 30 minutes. Like the Ninja Creami, but way, way less pricy.

$51 at Amazon

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Kendra Scott

There’s an art to layering jewelry, but this piece from Kendra Scott makes it foolproof. Double up on gold, rose gold or silver with this multi-strand necklace, complete with a dainty heart pendant.

$70 at Kendra Scott

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Sephora

Thermal brushes give salon-worthy results without the time or effort. Don’t take my word for it; Sephora shoppers can’t get enough of this heated round brush. “Took a day or two to figure out how to use this but overall the best tool I have in my arsenal. I pick this up over my Shark and curling iron every time,” one reviewer raved, adding that it “takes less than ten minutes a day” to style her locks.

$98 at Sephora

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Dagne Dover

Dagne Dover is giving Lululemon’s belt bag a run for its money. Case in point: This throw-and-go wonder is made out of a durable, water-resistant neoprene that can be hand-washed between seasons or travels. “I bought this for my mother-in-law who has an upcoming trip to Japan. She doesn’t like to use big bags or even crossbodies during the day, so I thought this would be perfect,” one reviewer wrote, adding that it has two pockets (one interior, one exterior) “to keep passports safe, if needed.”

$95 at Dagne Dover

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Nordstrom Rack

A plush blanket may seem like a basic — OK, boring — birthday gift, but you can rest assured that this striped throw from Barefoot Dreams is anything but. “I have bought more of these blankets than I can count. I wash mine regularly and they hold up beautifully,” one cozy shopper wrote. While they’re normally a splurge, you can snag the striped version on for 60% off at Nordstrom Rack.

$70 at Nordstrom Rack

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Amazon

The Amazon Kindle isn’t new by any means, but it may be new to her (especially if reading is a recent venture). Although it’s the most affordable e-reader in Amazon’s lineup, Broida can’t stop singing its praises, saying “it’s full-featured and just plain great overall.” What does that mean exactly? Well, it’s a featherweight, has a dark mode for nighttime reading and can hold thousands of books.

$80 at Amazon

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Stanley

$75 on a water bottle? Hear me out. This wearable 23-ounce bottle is made with the same technology as the ever-popular Stanley cup — double-wall vacuum insulation, a leakproof lid, you name it — but it also has a woven strap for easy carrying. That way she won’t have to juggle her bottle, keys and phone the next time she takes a sip.

$75 at Stanley

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Olive & Cocoa

As its name implies, this wooden crate has something for every tastebud. Does she have a sweet tooth? Then she’ll feast her eyes on the white chocolate pretzels and chocolate almond bark. But if she can’t resist a savory bite, then she can snack on the salsa, tortilla chips and mixed nuts. Pick between three sizes (starting at $54), but keep in mind that the bigger the crate, the more treats she’ll get.

$54 at Olive & Cocoa

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BloomsyBox

I gave my mom a flower subscription a couple of years back, and it remains one of my greatest successes. You pick the size of the bouquet, initial delivery date and subscription length, then BloomsyBox will handle arranging farm-fresh blooms and shipping them straight to her door. Want to get the most bang for your buck? Go with the Deluxe Subscription, which comes with two dozen stems for $70.

$70 at BloomsyBox

Best birthday gifts for her over $100

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Ember

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Cozy Earth

Cozy Earth pajamas are the epitome of luxury — a reputation I can personally vouch for. I have two pairs, but I wish I had seven — one for each night of the week. They’re made with a super-soft bamboo fabric, which I can attest is temperature-regulating and lightweight enough for even the hottest sleepers. Plus, Oprah gave them her stamp of approval back in 2019, need I say more?

$146 at Cozy Earth

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Goldbelly

She’s had her fair share of cake by now, so give her the next best thing: cookies, and lots of ’em. With a Goldbelly subscription, she’ll get a box of freshly baked cookies from top bakeries around the country for the next three, six, nine or 12 months. A new flavor adventure awaits each and every month — one month may take her to Hawaii (Maui Cookie Company), another will bring her to the Big Apple (New York City’s William Greenberg Bakery).

$150 for 3 months at Goldbelly

The reviews quoted above reflect the most recent versions at the time of publication.

Your go-to shopping guide: See all of our gift guides in one spot. We’ve got gift ideas for all the different people in your life — men, women, kids, you name it.

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